On the back of our recent rebrand, we have changed our packaging to have clearer allergen labelling while dialling up the joy of celebration! To give you a better understanding of how our packaging works, here is a breakdown:
Our vegan cakes will all have a ‘I’m Vegan’ roundel attached to the window of box. If this roundel is missing, the product ISN’T vegan.
Above the ‘Just Love’ logo will be an arch outlining what the product is free from. All our cakes will say ‘No nuts’ ‘No milk’.
Our gluten free cakes can be identified by an added purple arch above the logo saying ‘Gluten free’.
On the base panel of all our boxes, you’ll find a handy allergy stand that can be cut out and used as a display to help people make safe and informed decisions at social events
We have designed the boxes with you in mind. We hope the new layouts will be clear and transparent – making it easy for you to have inclusive choices at your celebrations